TBC FM
This radio channel is targeting the youths. According to the Director of Radio Services in an interview, TBC FM is a channel of youths, by youths and for youths. The producers are youths, content is geared to serve interests of youths and the main target audience is youths. However, broadcasting ethics have to be adhered to.
According to the Tanzania Media Measurement report by GeoPoll, with audience statistics for quarter of 2, 2018, TBC FM’s audience share is at XX.XXX%. This means it is ranked seventh among all radio stations.
It belongs to the Tanzania Broadcasting Corporation, which is the only public broadcaster on Tanzania mainland. It is a public corporation established under the Public Corporation Act, 1992 to provide a public service broadcasting through radio and television. TBC is owned by the Government of the United Republic of Tanzania through the Treasury Register, a department within the Ministry of Finance, that holds 100 percent of shares. The interest of the government is to use TBC to reinforce government’s efforts in nation-building. Consequently, the Government expects TBC to be its mouthpiece rather than speak independently and objectively.
Audience Share
Ownership Type
public
Geographic Coverage
National
Content Type
free content
Media Companies / Groups
Tanzanian Broadcasting Corporation
Ownership Structure
TBC Taifa is operated by the theoretically public but practically state-runTanzanian Broadcasing Corporation.
Voting Rights
Missing Data
Individual Owner
General Information
Founding Year
Started as„Sauti ya Dar es Salaam” (The Voice of Dar es Salaam): July 1st 1951.
Founder
British Colonial Government, put under the Social Development Department.
Ceo
Dr. Ayubu Rioba - holds the position of Director General at TBC. Hes appointed by the President in 2016. Prior to that position, he worked as a lecturer at at University of Dar es Salaam, School of Journalism and Mass Communication. He is a professional j
Editor-In-Chief
Dr. Ayubu Rioba -see above.
Other Important People
President - appoints the CEO/ Director General and Board Chairman.
Minister of Information - appoints the other board members.
Ministry of Finance - confirms annual budget for TBC.
Contact
Tanzania Broadcasting Corporation
P.O. Box 9191, Dar-Es-Salaam
Tel.: +255222860760
Fax: +255 222865577
E-Mail: info@tbcorp.org
Financial Information
Revenue (in Mill. $)
Missing Data
Operating Profit (in Mill. $)
Missing Data
Advertising (in % of total funding)
Missing Data
Market Share
Missing Data
Further Information
Meta Data
Audience share based on Geopoll’s Radio & TV Ratings Tanzania (April – June 2018) report.
Sources
Director of Radio Services, TBC (September 2018). Media Owner Monitor Questionnaire TBC.
